Why Invest In Crypto?

Any person or entity with significant assets should hold some crypto. With a total value exceeding $2 trillion, it can now be considered a unique and significant asset class. Wealth holders understand it is ideal to spread their holdings across cash, stocks, bonds, real estate, gold, and other assets. It has now become important to include crypto as a part of that diversified investment portfolio. The world is changing quickly, and crypto represents a transformational technology. In a complex world, owning no crypto could be riskier than holding 1-3% of your net worth in it.

Cryptocurrencies represent an emerging technology sector often compared to the early Internet

Transformative Technology

Often referred to as “the Internet of Value”, crypto’s blockchain technology digitizes and decentralizes assets and applications, reducing friction and minimizing the costs of storage, ledgering and value transfer. Many leading investors dismissed the Internet as a transformational technology in its early days, missing out on what proved to be a generational investment opportunity.

In today’s dynamic global landscape, owning cryptocurrencies can protect wealth against the world changing in ways we can't predict.

A Changing World

The world is changing quickly. Sky-high U.S. debt, divided governments, and global tensions are straining the traditional order and monetary system. Crypto offers an alternative, which may exist alongside or potentially replace the current systems of value and value transfer.

Expertise & Accessibility

Atreon provides an accessible entry point into the cryptocurrency market, backed by management with over 20 years of traditional finance experience who have been actively investing in crypto since 2013. Holding a diverse array of cryptocurrencies over time can be daunting due to the complexities involved in purchasing, storing, and maintaining such assets. Crypto is still to some extent the “Wild West”. Inexperienced crypto investors can find buying and selling challenging, are subject to exposing coins to loss or theft, and often find it logistically and emotionally difficult to hold crypto for the long-term to reap maximum price appreciation.